Well, we made it up ourselves, so you won’t find “responsible agency” in any search engine. Guess you'll have to take our word for it 😉 What does it mean to us? Our motivation isn’t money – really. We’ve never worked (despite the offers) with brands in lucrative categories like gambling, alcohol, or tobacco. Why? Because to us, that’s what being responsible is all about. We understand the power of creativity and take responsibility for how we use it. In our portfolio, you’ll find budget-conscious, charitable, and commercial campaigns that actually make a difference.And no, we don’t only work on social projects. Every project, whether commercial, public, or social, is an opportunity to create a positive impact. Doing harm is, simply put, not our thing.

Our responsibility extends to everyone: ourselves, the client, and the world. That includes social, financial, business, ethical, and aesthetic responsibility. In our model, the margin of our creative products is tied to effectiveness, breaking the myth that there’s a trade-off between creativity and results. We think that’s as absurd as the “beauty vs. brains” myth (just check out our "Team" page – you’ll see what we mean :).Yes, we love creativity and believe in its power, but we also know that creativity is a bit of an experiment, with some risk. For us, fruitful partnerships are built on trust and equality, so we’re willing to share financial risks with our clients. In other words, our reward is tied to the effectiveness of our work.

There’s work, and there’s life, and not every job has to be noble and right.We don’t think it’s too much. Most of us spend the majority of our lives working. So if we’re creating media junk at work, that’s what we’re dedicating our lives to. And we’d rather not. We’re guessing you wouldn’t either.

We see creativity as a tool for business. The kind of tool? Maybe a screwdriver, some pliers, or a circular saw – you use it where it’s needed and let it work it’s magic. The key difference is that no one tells a saw how to saw, or a screwdriver how to screw, because we trust their expertise.
A tool can be applied in many areas, not just communications: product development, business model evolution, culture building, process development, and more. Creativity is needed wherever there’s a challenge.

As you may have guessed, financial gain isn’t as important to us as ethics. We enjoy working on meaningful, responsible projects more than we enjoy big paychecks (but keep that between us). That’s why we’re willing to invest in special projects that align with our values, even without agency profit. The catch? This format requires full alignment of values with the client and total trust in Bickerstaff. This means no edits, and the client agrees to accept the agency’s final decision. It keeps things fair for everyone involved.We’ve brought many nonprofit and commercial projects to life this way, and you know what? They turned out great.

We value time, people, and our world. We don’t want to add to the noise – physical or media one. We want to work with like-minded partners who are as accountable for their actions and words as we are. Together, we can make the world at least a bit better.

We’ve stepped away from the “service provider” concept because it sounds too abstract. We make ready-to-go products we believe in, not just execute requests or follow visions. We have two unique products:

A partnership just between you and our team, with no outside interference. This format is ideal for in-depth strategic work, big creative campaigns, or ambitious projects (like world domination, maybe?).

This one’s special. Here, we build an internal creative team for you, from finding the right people to interviewing and training them. Together, with our expertise, we work on your goals, brand strategy, and all routine creative needs.

Of course not – we're free people of a free country. This in-house team is like a creative agency branch within your business. We take care of building the team, managing, and providing direction at every stage. It’s a tested format with maximum focus on your needs without compromising on quality or creativity. Plus, we offer talent rotation – if someone in your in-house team wants to take an-other-focus break or gain new skills, we’ll swap them with one of our Bickerstaff team members. Everyone benefits. Sounds too good to be real? Oh, it’s just a basic level of goodness at Bickerstaff.

We could, if you need us to. But seriously – in the agency world, a boutique means a smaller agency (for us, that’s around 30 people) where all processes are interconnected, and everyone plays as a team. We like it this way and plan to keep growing in quality rather than size. This approach lets us handle projects of any scale, though we limit the number of simultaneous projects to maintain focus.